An email was sent to all Consultants who were registered for Convention as of April 15 with an update that this year’s event will not be held.

While our business has been strong and we have experienced positive sales and sponsoring growth, we have been mindful of the potential adjustments that may be required of us over the next couple of months. The Potawatomi Hotel and Casino, where our event is being held, is also closed and a reopen date is not yet available.

For the past few weeks, we have been exploring our options regarding this year’s event with the safety and well-being of our Consultants and staff as our top priority. As a team, we concluded that the responsible thing for L’BRI to do is cancel this year’s event. This decision was not reached lightly, and was made after much consideration and discussion.

We understand the value of our annual Convention, and appreciate your understanding of this decision. However, we are busy exploring new ways and technologies and embracing this challenge to help bring some aspects of the Convention experience. Your health and the health of your business remain a top priority for us. We will continue to support you in the months ahead with information, training, promotions, and ideas to help keep your L’BRI spirit thriving.